39-27A How small can a giant supermarket chain get?

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Do you shop at a Kroger supermarket? Or maybe at Ralph’s, Fred Meyer, King Sooper’s, or… well, never mind, all of these and more are part of the vast Kroger fiefdom of 2,759 grocery stores spanning the US, plus owning 38 food processing plants, 1,556 gas stations, and 251 jewelry stores. In short, Kroger is BIG – sacking up revenues topping $121 billion a year from us consumers.

Yet, for all of its mass and money, Kroger has recently shown itself to be pathetically small  – small as in petty, snooty… bullying.

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